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I follow the tech world closely. I'm not particularly interested in the who-bought-who world of venture capitalists. Instead, I'm interested in the lived world where people are adopting new ways of communicating online and the practical implications that has for small businesses and niche marketers.

Inside Facebook: Churches Use Facebook To Develop Online Congregations

While church-focused Facebook applications have been around for years, now real-life churches across the country are spreading their messages online, giving more people access to worship services and helping the churches reach a broader number of people.

Inside Facebook w/5 Things Brand Managers Should Know About the Updats

Excerpt: "This means significant changes are happening across the Facebook ecosystem that marketers and brands need to be aware of and account for in their products and strategies."

Sliding Horizontal Banner Rotator

Description: ?Greatest ever sliding banner rotator!? which display you images/swf with cool sliding effect. Banner can play sequential or random. This banner have all features that you need. Read below for features.

Creating a custom HTML theme | Tumblr

A guide to the Tumblr formatting codes

Techcrunch: Feedburner's Dick Costolo To Become Twitter COO

Many of us have noticed that Twitter has been replacing RSS in our lives. We're ignoring the site feeds that we used to read with Google Reader and signing up to them via Twitter. Many of the top RSS feeds are channeled through Feedburner, which Google bought a few years ago. Today's news that Twitter has hired up Feedburner's founder means they're looking seriously at the Twitter-as-Feed phenomenon too.

BatchGeocode

A great service that will geocode addres databases in tab-separated format.

Geocoding Service List

From USC

Facebook Quiz Blocker!

Description: "It will only block quizzes and trivia, and has a handy block in the upper right to show them again. Choice! Now I found out useful happenings about my friends."

News from the Herd: Has the Web created a 'brand bubble'?

The reason for all this? Surprise, surprise, the democratisation of the Web and the rise of social media. According to the authors, brands by and large haven?t shifted gear still keeping hold of 20th century notions of brand control. When instead: ?Like a wiki page, the concept of ?what is truth? is open to critique and is always changing."

America's Newest Profession: Bloggers for Hire (WSJ)

Paid bloggers fit just about every definition of a microtrend: Their ranks have grown dramatically over the years, blogging is an important social and cultural movement that people care passionately about. Bloggers make money if their consumers click the ads on their sites, which is of course a system that promotes sensationalism, or doing whatever it takes to get noticed. All this fits with the trend toward Opinion TV. Less and less of our information flow is devoted to gathering facts, and more and more is going toward popularizing opinion. Twenty-four-hour news channels have been replaced by 24-hour opinion channels. The chatter is the story.

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