Movabletype/ Web Design

Here's some of what Johnson has to say:

Distribution, content creation, and the ability to more easily compete with established local players online... blogging is perfect for that. I mean a blog is chronologically arranged, in columns, divided by categories and changes (in many cases) everyday. That's the broad definition of a newspaper, right? A blog is so much more than that, but the basic structure lends itself very well to developing an online competitor for newspapers.

It was three years ago that I followed Brad Choate's instructions for using Moveable Type as a whole-site content management system. What started as an experiment became a way of life for me. The MT interface lends itself so well to content management that I'm now using it for my non-techie clients: Quakersong.org and Quakeryouth.org are both put together by MT and I've been surprised that there's been almost no learning curve for the client's adoption of this software.

Given this, it seems odd that the kids at Moveable Type haven't taken MT in this direction (even more surprising since they hired Brad himself a few years ago!). I see a big market in my niche sites for this sort of functionality and three years later I'm still having to tweak templates to get this to work. Anil, what's up? If Drupal had better documentation and smoother installation it would have been the brawn behind MartinKelley.com.

It would be fun to follow Until Monday's example and create a hyperlocal site (hint hint to VW if she's reading this). Of course, locality is not just geographically-based anymore. Quakerquaker.org is a local portal of a different kind. I'm a big believer that the hyperlocality of niche and geographic sites are the cutting edge in the next-wave of the social web.

There's a lot of pioneering to be done in this regards. The net has a lot of power to take down culture monopolies by confronting old boy networks and business-as-usual thinking with innovative social networks that harness the talents of the outsiders. The smart newspapers, magazines, churches and cultural organizations will come on board and leap-frog themselves to twenty-first century relevance. Too many of the Philadelphia (and/or) Quaker institutions I know respond to change by shuffling job titles and putting blinders up against recognizing the ever-narrower demographic they serve.