Profile Photo Web Design

ReconRabbi is a social network for rabbis associated with the Reconstructionist Rabbinical College. It is designed to provide ongoing education and networking for far-flung alumni.

It's a highly customized, member-only site built on the Ning platform. The typical Ning features are here: video, podcasts and member profiles. Expanded areas include extensive training material for members. We recorded and I edited a series of eight screencasts of approximately five minutes each for their Help section using Screenflow for Mac; topics include signing up, adding discussions, using the customized training material.

Member-only Site: http://www.reconrabbi.net/.

Popular children's entertainer/educator Slim Goodbody is one busy guy: most weekdays of the school year find him spreading the message of good health in his trademark body suit ("When a Body needs somebody there's nobody like Goodbody!").

He's been doing this work for decades now and has a vast storehouse of videos, products and fans. Slim came to me to build a branded Facebook presence.

A typical workload for a Facebook branding project is:

• Set up the Page;
• Coordinate with the client for a good profile graphic;
• Adding a number of photos and videos;
• Help set up a posting strategy;
• Provide phone support to answer questions on best practices;
• Give feedback on campaign (like Facebook's "Insights" stats)

For Slim, we decided to rely on Facebook's native apps as much as possible. This became especially important when Facebook shifted it's feed layout (yet again) to focus less on user streams and more on an algorithmically-determined best posts. The more integrated your site is with Facebook, the better chance your pieces will have of showing up on Fan's user streams.

We used Facebook Markup Language (FBML) to create custom Page tabs for integration with his existing online store and listing of tour dates. We would have liked to use FB's Events application but it doesn't allow for the volume of tour dates necessary to cover a busy entertainer like Slim Goodbody!

See it live: www.facebook.com/slimgoodbody

Many Friends will know me from my active involvement in the Quaker world. I've been dubbed the "Quaker Blogfather" for my Quaker Ranter (site) blog and my work in pulling together QuakerQuaker (site), an online magazine and blogging community with over five hundred members and 10,000 visitors a month. I am also a frequent Quaker workshop leader and published writer.

I started building websites in 1995 with an award-winning Nonviolence.org hub site and was a social media pioneer when I redesigned its homepage to a blog format three years later. Before going independent as MartinKelley.com in 2006, I served on the staff of Friends General Conference (site) for eight years, where I worked in the FGC Quaker bookstore and built the Quakerfinder, FGC Gathering and youth ministry sites. I also worked for Friends Journal (site) for two years, putting select articles from their Quaker magazine online every month. Since then I've been privileged to work with Quaker organizations such as Friends World Committee for Consultation (site), Friends Council on Education (site) and Haverford Friends Meeting (site). I've done some exciting media work with the Philadelphia Penn Charter School (site) and built personal sites for well known Friends. I bring our testimony of integrity to every business transaction and when I address topics such as search engine optimization or pricing philosophy, I try to do so from a Friends perspective.

Web Design Specialties:

Web Designer, Content Editor, SEO Specialist

See also: Print Resume, LinkedIn profile.

SKILLS

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Consulting: Fifteen years of experience in nonprofit world. Much of this work consists of educating staff and leadership on effective use of online communication technologies. Current focus is on analytics, integrating social media, and helping nonprofits adopt content management systems.

Web Development: Proficiency in HTML, XHTML, PHP, CSS, PERL (CGI), MYSQL, Adobe Dreamweaver, Six Apart's Movable Type, Drupal, WordPress, t and related content management systems, along with Search Engine Optimization techniques and analytic tracking methods. Experience with various shopping cart backends for E-Commerce applications. Comfortable with Quark Xpress, Adobe Pagemaker, Adobe Photoshop, Joomla, and Javascript. Close follower of Web 2.0 developments.

Editing: Experience as Acquiring Editor for nonprofit publishing house; proficient at negotiations, copy editing, marketing.

Martin Kelley is a web designer in the Philadelphia area. Here's the story of his evolution from activist book editor to social media web guru!

MartinKelley.com, 364 North Street, Hammonton NJ 08037
Email: martink@martinkelley.com
Phone: (609) 365-0123
Instant Messaging: martinjkelley (Google, Yahoo, Skype, AOL, Live/MSN)

Profiles Twitter Facebook LinkedIn Google

Sites MartinKelley QuakerQuaker QuakerRanter Tumblr

Media Flickr Del.icio.us Vimeo Youtube

Free Initial Consultation:

Initial phone/email consultations are free: I'll work with you to figure just what kind of website you want and what sort of features you need. I take this information and pull it into a proposal with price quotes. I only start charging after we agree on the general outlines. I cover my pricing philosophy in some detail over on my design blog.

If you need an on-site visit, you can set up a consulting house call. If you subsequently decide to use my services, half of this charge will be credited toward your project deposit.

Rates

Projects are billed at $75/hour.

House Calls

Need help with your website? Want to meet before committing to a project?

Local House Calls: $100 first hour, $75/hr additional.
Philly Metro House Calls: $150 first hour, $75/hr additional.
My Kitchen Table: Just the $75/hr.

Local is South Jersey within about a half hour's drive of Hammonton, NJ. Both rates: one hour minimum. Additional time charged by the half hour.

Typical costs:

• Basic blog set-up: $600
• Analysis of a commercial site's SEO: $1200
• Small business or nonprofit web redesign: $2000
• Customized social media networking or news aggregator site: $3500

Client Services:

Existing clients can log-in to their accounts to check invoices and make payments from the Client Login page. You can also pay directly by credit card via Paypal.

Over on the New York Times, an article about a new Nickolodeon-created website for parents